Case Studies
OUR WORK
Dairy Queen Miracle Treat Day
Fusion strategized and executed the marketing and PR for DQ’s Miracle Treat Day – the brand’s flagship charity event. From 2016 – 2019, DQ’s Miracle Treat Day raised more than $40k for local charities.
Cargo Premiere
Fusion strategized and executed the marketing and public relations for Cargo, the largest Bahamian film to date.
Guided by Fusion’s strategy, the trailer for Cargo went viral within hours of its digital release, receiving tens of thousands of views and more than 2,000 shares on Facebook alone.
The sold-out Gala Premiere attracted more than 400 attendees at Atlantis Paradise Island.
NPEP Six Month Media Tour
Fusion coordinated the pivotal 6-month Ministry and media tour highlighting the sweeping changes made at the New Providence Ecology Park (NPEP). Our team planned and executed the event, which attracted more than 25 journalists and dignitaries from The Bahamas Ministry of the Environment and Housing.
Mastercard Sumfest Sponsorship
Fusion coordinated the public relations and event planning for Mastercard’s sponsorship of Reggae Sumfest 2018 and 2019. Reggae Sumfest 2019 attracted more than 30,000 attendees, with hundreds of Mastercard cardholders engaging with the brand at the event.